5 Web navigation Trends 2017
Over the past couple of years, there has been an enormous burst of new design trends in the realm of the web. Hundreds of thousands, of new unique websites, were launched, each trying to outdo another in terms of their design.
Ultimately it is the race for the best customer experience possible. The ones that achieve it get to stay, while others would have to either adapt or vanish into the oblivion of low Google ranking.
Today we are taking a closer look at those web navigation design trends that stood out in 2017 and are here to stay. Some might seem obvious, but hey… this is only because they really work.
This is the most obvious. It is hard nowadays to even find a website that doesn’t have a sticky navbar. Just like some mysterious entity from a b-list horror movie it stalks you wherever you go on the web page and there is no escaping it.
Seriously now, as we’ve said before it’s on the top of our list because it is the most influential and widespread trend in the web design right now. And it works since users have easy access to the menu at all times. Unless the menu is too large and creates inconvenience when it follows, users greatly benefit from this trend.
Or as it also called vertical stacks. This is a good choice if you want to stand out from the crowd and break away from your typical horizontal menu alignment. Vertical navigation, although still not as widely used as traditional horizontal, have seen a dramatic rise in popularity, even on websites that you wouldn’t expect it to. Really, who would say that top software development companies would utilize the design that is something other than “conservative”. But, to be fair, in the case of software dev companies, vertical navigation is reserved for blogs and case studies.
This particular trend is a lot of fun for designers and front-end developers since it provides a break from your typical routine and lets you use website canvas and space in new and original ways. Or it can be a real pain in your back.
Mega menus are the kinds that expand wider, with multiple columns of content, rather than vertically and they have been popularized by the increasing number of magazine-like websites.
It is a great technique to use on your main page or blog, but it should be used wisely. If you overdo it, the web page would be incomprehensible. The reason why mega menus work at all is because they allow filling your page with content that readers can easily skim through, rather than travel to multiple pages and get lost. The simple idea is: why bother making 2 pages with 1,000 words each when you can make one with 10,000.
Now this one strikes us as weird. And we are not talking about its utility or how it looks. What is really surprising is that it took that many years to stick. This by no means is a fresh or original trend, news TV channels have been utilizing top stories carousels for decades now.
The fact that it only starts catching up now on the web may seem really surprising. But if you take a closer look at the history of web design, you’ll realize that it is a natural transition, since in the beginning internet tried really hard to be different from TV in every way possible. It was less authoritarian in nature. And in fact, no other than web-divisions of popular news companies and magazines were the ones who started to use top stories carousels in the first place.
Yes, some small sites utilize the design with no navigation whatsoever and it looks good. The problem here is that it pretty much works only for one-page sites. There are some exceptions to the rule of course, but these sites are not typically loaded with content. And although the era of one-page sites is said to be over it is still a great design for a coming soon or a preview page.
We couldn’t fill in every trend that is popular right now, so here are some honorable mentions:
And which of those trends, you think, will stick with us in the future.
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